16 October 2022
by Force24
Picture a scenario in which your marketing team spends countless hours drafting, building, and optimising a winning piece of comms, only for you to hit the send button and it land in the inbox at the same time as thousands of other emails
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10 October 2022
by Force24
With Apple’s Mail Privacy Protection shaking up the industry over a year ago, you’d be forgiven for thinking that professionals are more au fair with email marketing metrics than ever.
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5 October 2022
by Force24
While triggering an email is obviously a critical part of marketing automation, there’s so much more that lies beneath the surface. It’s about building sequences that truly engage, as well as meeting the of-the-moment needs and interests of today’s consumers for optimum cadence.
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12 September 2022
by Force24
To emoji or not to emoji? To capitalise or not to capitalise? These are the questions on the lips of marketers every day, as they seek to transform their email subject line strategy.
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25 July 2022
by Force24
Taking to the virtual stage last month, CEO Adam Oldfield and marketing manager Rory Groves delved deeper into all-things leads to help supercharge your marketing strategy. Missed the webinar? Catch up on the key takeaways...
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17 June 2022
by Jess Cheung
Your IP reputation is critical as it directly impacts mailbox providers recognising your emails are trustworthy and relevant to land in your contact's inbox. Find out 6 ways to maintain your IP reputation.
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